Modern Judaica helps Jews express identity, build community in uncertain times
NEW YORK (RNS) — For generations, Judaica referred primarily to traditional ritual objects: menorahs, Kiddush cups, Shabbat candlesticks, tallits, mezuzah cases and Passover Seder plates. These objects are often made of precious metals and fabrics embodying the tradition of “ hiddur mitzvah ” — beautifying Jewish practice through artistry.
Today, a growing cohort of Jewish artists and curators say they want to honor the design specifications of traditional Jewish law while playing around and expanding non-traditional design in Judaica — from minimalist and geometric to playful and whimsical, to objects and garments inspired by secular high fashion and streetwear. Their vision comes at a moment when Jewish communities worldwide report an increased desire to engage in Jewish community , ritual or religious life in the years since the Oct. 7, 2023, Hamas attack on Israel.
For some consumers seeking connection outside traditional institutional frameworks, contemporary Judaica has become an entry point into Jewish culture, spirituality and community.
Dana Holler Schwartz , artist and founder of the New York-based brand Via Maris, said she began designing Judaica about five…
